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User Interaction Metrics in SEO are data points that measure how users engage with a website or its content. These metrics include actions like clicks, scrolls, time spent on a page, and other behaviors that indicate user interest and satisfaction. They help search engines understand the quality and relevance of a webpage.
Synonyms: User Engagement Metrics, User Behavior Metrics, User Interaction Data, User Engagement Data
User Interaction Metrics provide valuable insights into how visitors interact with your website. Search engines use these metrics to assess the user experience and determine if your content meets the needs of searchers. High engagement often leads to better rankings because it signals that users find your site useful and relevant.
SEO professionals analyze these metrics to optimize website content and structure. By understanding which pages keep users engaged and which cause them to leave quickly, they can make informed decisions to improve site usability, content quality, and overall SEO performance.
