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A Product Launch Timeline is a detailed schedule that outlines all the key activities and milestones involved in bringing a new product to market. It helps teams coordinate tasks, set deadlines, and track progress from development through to the product's official release.
Synonyms: Product Release Timeline, Product Launch Schedule, Product Launch Roadmap, Product Rollout Timeline
A typical product launch timeline covers stages such as product development, testing, marketing preparation, sales training, and the actual launch event. Each phase has specific deadlines to ensure the product reaches customers on time.
By mapping out every step, the timeline keeps teams aligned and prevents last-minute surprises. It ensures marketing campaigns, sales efforts, and distribution channels are ready when the product goes live.
Common milestones include finalizing the product design, completing quality assurance tests, launching marketing campaigns, training sales teams, and scheduling the launch date. These checkpoints help measure progress and keep the launch on track.
