A Content Planner is a tool or person responsible for organizing, scheduling, and managing content creation and publication. In content writing, it helps writers and marketers plan topics, deadlines, and distribution to ensure consistent and effective content delivery.
Synonyms: content scheduling tool, content calendar, content management planner, content organization tool

A Content Planner helps maintain a steady flow of content, ensuring that writing projects meet deadlines and align with marketing goals. It prevents last-minute rushes and helps prioritize topics based on audience needs and SEO strategies.
Content Planners can be digital tools or spreadsheets where writers list content ideas, assign deadlines, and track progress. They often include details like target keywords, content formats, and publication dates to streamline the writing process.
Examples include content calendars, project management software like Trello or Asana, and specialized content planning tools such as CoSchedule or Airtable. These tools help teams collaborate and keep content organized.